Title tags are denoted by the tags in html head tag section, which shows up at the top of a browser window and often appears in search engine results pages as the title of the document.
A title tag is the single most important factor in determining the Rank of a document for the given keyword.
This content on this tag should be unique on every page and related to the content on the page
The company name is usually written first in this tag, followed by the key phrase content, but this method should be reversed, The keyword or keyphrase should come first followed by the company name for branding if necessary.