SEO ROCK

Pakistan Developer Conference 2007 is the event that provides a comprehensive technical overview as well as more insight on the latest (both recently released and upcoming) Microsoft development and platform technologies. During Pakistan Developer Conference 2007, there will be sessions that would demonstrate the latest features that were introduced in Windows Vista, Office 2007, Visual Studio 2005, SQL Server 2005, BizTalk Server 2006 and how all these technologies can be used to build reliable, secure, high performance applications that can connect people, information, processes and systems together. More than 3,000 technology professionals from across Pakistan are expected to join this event and get the opportunity to meet and interact with top technology experts in the industry and Microsoft team for the duration of the event.

For more information please visit Pakistan Developer Conference 2007

I will be attending the event this year and looking forward to meeting all old friends and will be making new ones also.

There is only one thing that all webmasters agree upon… They all want to be at the top of the search engine results for search terms that will drive traffic and consumers to their website. The truth is that the search engines are like our childhood game of King Of The Hill. Only one person can be at the top of the hill and the top of the search results.

The economics of search are changing and since we only seem to really think about it whenever Danny Sullivan and Search Engine Strategies is in town, WebGuild organized a major event to bring the leaders in and around search together on June 27 at the Santa Clara Convention Center.

For example, several articles recently ran stories about Yahoo’s focus on personalization instead of search, “Yahoo now says personalization is now more important than search, in what some have seen as an admission that it can’t compete with Google.

Yahoo later requested that all who reported on the original comment from Yahoo VP, Tapan Bhat, VP, run this correction, “Web Search is a top priority for Yahoo! and we are committed to developing and investing in new technologies that will shape the future of search. We believe personalization tools complement our efforts in search and will play an important role in delivering the most relevant information to help consumers get a more complete answer and connect them to their passions, their communities and the world’s knowledge.” – Yahoo! spokesperson

Enter Searchnomics the conference.

Searchnomics is where the leaders of the search industry meet to share cutting-edge knowledge, best practices, and trends in:

• Search Engine Marketing
• Search Engine Optimization
• Design and Development
• Branding and Promotion
• Web Analytics
• New Innovations and Opportunities

Over 30 Speakers will take the podium throughout the afternoon, including Keynote Speakers Marissa Mayer, VP, Search Products & User Experience, Google Inc.; Melanie Mitchell, VP of SEO/SEM, AOL; Bill Tancer, GM, Global Research, Hitwise; and James M. Lamberti, SVP, Search & Media , comScore.

Searchnomics 2007 is also a great forum for networking with other Search Engine Marketers, Internet Marketing Professionals, Webmasters, Designers and Producers, Online Advertisers, Media Planners and Buyers, and myriad other professionals.

for more information, please visit http://www.webguild.org/

A website thrives and indeed survives on the number of hits it receives from its target audience. This may sound pretty obvious but it is amazing how many new web sites seem to disregard this basic tenet, more often than not to their own detriment.

Today marks my first day back from a short road trip through Oregon and from Danny Sullivan’s inaugural SMX Advanced Expo in Seattle. Considering the conference was the first expo in Danny’s new conference series I would say it was a blazing success. There were two "tracks" within this seminar series; paid and organic. I stuck to the organic track but even this covered a whole host of topics so please bear with me as I provide the first of a couple rundowns on the most interesting facts from the range of seminars and discussions I witnessed.

When a company begins considering embarking on a search engine optimization campaign, it has two choices: handle the campaign in house or hire an outsourced SEO firm to take over the job. A company considering the in-house approach may not realize how much time and energy is required to implement a successful campaign. Learn more about why it may make sense to outsource the project to a reputable SEO firm.